Spectrum Consulting Group, Inc.
What's Your Legacy?
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Kelsey Lilley

Consultant

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Kelsey has two summers of marketing experience.  In summer 2017, she worked for F-O-R-T-U-N-E Personnel Consultants of Troy as a marketing intern.  Her biggest project was creating a list of 100 potential clients in the Southeast Michigan area and organized 3 marketing campaigns for these potential clients. The result was gaining 2 new clients for the small boutique headhunting firm, which made a big impact to their business.   Kelsey also interned simultaneously for the U.S. Green Building Council for the Detroit 2030 District, a nonprofit. She was the first point of contact for onboarding new members and uploading their information onto the 2030 website. Finally, in summer 2018, Kelsey was an Internal Marketing Intern for BorgWarner, a Tier I supplier in Auburn Hills, MI.  She created a marketing strategy and produced content to advertise BorgWarner's PLM Mobility launch, collaborated with a team on an intern Super Charger project worth $100,000, and increased internal communication between key engineering users and I.T. by 75% with the creation of 4 newsletter templates and content.